MaxPoint's customers typically experience a 1-2x improvement over their benchmarks and expectations around in-store traffic. Our customers are able to directly correlate and measure which neighborhoods saw their ads and then actually went into the store.
Insights
How has the changing economy affected grocery shopping behavior? BIGInsight reveals the changing habits of the cost-conscious grocery shopper in their latest report: Grocery Industry Pulse: Reaching Today’s Cost Conscious Consumer. Download your FREE report now to learn more!
MaxPoint Interactive hit the show floor at the National Retail Federation (NRF) 101st Annual Convention & Expo to get a pulse on what’s hot in 2012. The company surveyed 101 show attendees, asking “What is your new rule for retail in 2012?” Here’s what they shared with us: 1. Use mobile to drive customers to [...]
Hear MaxPoint’s COO, Gretchen Joyce, discuss why localization is important to brands and why brands & retailers should take advantage of local digital advertising. She discusses highlights from RSR’s research study on how retailers use digital experiences to drive local store traffic.
